The Global Scholarly Directory.
Discover world-class academic programs curated for the modern intellectual. Search through 19877+ degrees and professional certificates.
Coursera
Prácticas efectivas de marketing usando Facebook Messenger
En este proyecto guiado configurarás tu cuenta del administrador de negocios con el propósito de adaptar Facebook Messenger de manera efectiva a la página de tu negocio o marca, configurando información relevante, pautas enfocadas en obtener nuevos mensajes y un chatbot con respuestas automáticas. Facebook Messenger ha crecido lo suficiente para considerarse un canal importante para tener en cuenta al momento de plantear tu estrategia de marketing, es un medio de comunicación que facilitará a tus clientes o usuarios la solicitud de información o el seguimiento de inquietudes permitiéndote también responder de manera automática o personalizada. La presencia digital es vital en la actualidad, valdrá la pena explorar las herramientas que puedas implementar para mejorar tu servicio, mediante el uso de Facebook podrás construir comunidades y escuchar las necesidades de tus clientes, ganando confianza y usando cada comentario para fortalecer tu producto o servicio que ofreces sumando así una experiencia de usuario agradable. Te invito a que tomes este proyecto, no solo aprenderás, también terminaras el curso con una herramienta lista para implementar con contenido de ejemplo que podrás cambiar a medida que avanzas dependiendo de tus necesidades.
EDUCBA
Analyze and Apply IFRS Standards in Financial Reporting
By the end of this course, learners will be able to interpret IFRS principles, apply major IFRS standards, analyze complex transactions, and prepare compliant financial disclosures across a wide range of reporting scenarios. This comprehensive IFRS course is designed to provide a structured, standards-driven understanding of international financial reporting, moving systematically from foundational concepts to advanced applications. Learners will explore the IFRS Conceptual Framework and first-time adoption requirements before progressing through key standards such as IFRS 2 (Share-Based Payments), IFRS 3 (Business Combinations), IFRS 4 (Insurance Contracts), IFRS 5 (Assets Held for Sale), IFRS 8 (Operating Segments), IFRS 10 and 11 (Consolidation and Joint Arrangements), IFRS 12 (Disclosures), IFRS 13 (Fair Value Measurement), and IFRS 14 (Regulatory Deferral Accounts). The course emphasizes practical application, combining conceptual clarity with Excel-based illustrations, real-world scenarios, and structured assessments. What makes this course unique is its end-to-end IFRS coverage in a single learning path, aligned with professional practice and global reporting expectations. It is ideal for finance professionals, accountants, analysts, and students seeking to build or strengthen IFRS competency for global roles, certifications, or advanced financial analysis.
University of Colorado Boulder
Ethical Issues in Data Science
Computing applications involving large amounts of data – the domain of data science – impact the lives of most people in the U.S. and the world. These impacts include recommendations made to us by internet-based systems, information that is available about us online, techniques that are used for security and surveillance, data that is used in health care, and many more. In many cases, they are affected by techniques in artificial intelligence and machine learning. This course examines some of the ethical issues related to data science, with the fundamental objective of making data science professionals aware of and sensitive to ethical considerations that may arise in their careers. It does this through a combination of discussion of ethical frameworks, examination of a variety of data science applications that lead to ethical considerations, reading current media and scholarly articles, and drawing upon the perspectives and experiences of fellow students and computing professionals. Ethical Issues in Data Science can be taken for academic credit as part of CU Boulder’s Master of Science in Data Science (MS-DS) degree offered on the Coursera platform. The MS-DS is an interdisciplinary degree that brings together faculty from CU Boulder’s departments of Applied Mathematics, Computer Science, Information Science, and others. With performance-based admissions and no application process, the MS-DS is ideal for individuals with a broad range of undergraduate education and/or professional experience in computer science, information science, mathematics, and statistics. Learn more about the MS-DS program at https://www.coursera.org/degrees/master-of-science-data-science-boulder.
Google
Faire preuve de prudence : gestion des risques de sécurité
Voici le deuxième cours de la Certification en cybersécurité de Google. Ces cours vous permettront d'acquérir les compétences dont vous avez besoin pour postuler à un emploi de niveau débutant dans le domaine de la cybersécurité. Vous vous appuierez sur votre compréhension des sujets qui ont été introduits dans le premier cours de la Certification en cybersécurité de Google. Dans ce cours, vous approfondirez les concepts présentés dans le premier cours, en mettant l'accent sur la façon dont les professionnels de la cybersécurité utilisent les cadres et les contrôles pour protéger les activités des entreprises. Nous définirons notamment les étapes relatives à la gestion des risques et explorerons les menaces, les risques et les vulnérabilités les plus courants. Par ailleurs, vous découvrirez les données de la gestion des informations et des événements de sécurité (SIEM) et utiliserez un playbook pour répondre aux menaces, aux risques et aux vulnérabilités identifiés. Enfin, vous franchirez une étape importante pour devenir un professionnel de la cybersécurité en vous entraînant à réaliser un audit de sécurité. Les employés de Google qui travaillent actuellement dans le domaine de la cybersécurité vous guideront à travers des vidéos, des activités pratiques et des exemples qui simulent des tâches courantes de cybersécurité, et vous aideront à développer vos compétences pour vous préparer à l'emploi. Les participants qui termineront cette certification seront aptes à postuler à des emplois de niveau débutant dans le domaine de la cybersécurité. Aucune expérience préalable n'est nécessaire.
University of California San Diego
Hacking COVID-19 — Course 5: Tracing SARS-CoV-2's Evolution
In this course, you will follow in the footsteps of the bioinformaticians investigating the COVID-19 outbreak by tracing the evolution of SARS-CoV-2. Whether you’re new to the world of computational biology, or you’re a bioinformatics expert seeking to learn about its applications in the COVID-19 pandemic, or somewhere in between, this course is for you! As you go through this journey, we will introduce and explain genomic concepts and give you many opportunities to practice your skills, and we will provide a series of problems with gradually increasing complexity. This fifth course will discuss the "Italy First" hypothesis of COVID-19 origins, and it will cover bioinformatics methods for rooting and dating a phylogenetic tree inferred from SARS-CoV-2 genome sequences.
LearnKartS
Core Concepts in Project Management
Every great project starts with a clear framework — and this course shows you how to build it like a pro. This course, Core Concepts in Project Management Practice, serves as your gateway to mastering the real-world skills, tools, and judgment that every successful project manager needs. Whether you’re leading your first project or refining your expertise for CAPM certification, this course gives you the structure and strategy to turn complexity into clarity. Through immersive lessons and practical exercises, you’ll learn how to choose the right project methodology—predictive, adaptive, or hybrid—manage risks effectively, resolve conflicts, and engage stakeholders with confidence. You’ll explore resource management, change lifecycle, and project transition techniques that drive measurable impact. Every module is tightly aligned with global standards, ensuring your learning translates into professional credibility. Designed for both emerging and experienced project professionals, this course blends videos, case-based scenarios, and actionable tools to help you lead projects that succeed. Enroll today — master the frameworks, sharpen your leadership edge, and become the project manager who delivers results that matter.
HubSpot Academy
تمكين المبيعات
تحدد هذه الدورة التدريبية المهارات والمعرفة اللازمة لتطوير إستراتيجية تمكين المبيعات القائمة على التسويق، للمبتدئين أو أولئك الذين يتطلعون إلى صقل مهاراتهم. ستتعلم أساسيات تمكين المبيعات، وكيفية مواءمة فريق التسويق والمبيعات لديك وفقًا لنفس الإستراتيجية والأهداف. وستتعلم طرقًا للاتصال والتواصل مع المشترين واستخدام المحتوى كأداة مبيعات فعالة. ستعلمك الدورة التدريبية عن أدوات الأتمتة التي يجب استخدامها في إستراتيجية تمكين المبيعات الخاصة بك وطريقة تمكين استمرار نجاح العملاء بعد البيع. حلول نهاية هذه الدورة التدريبية، ستكون قادرًا على: • وصف ما هو تمكين المبيعات وسبب أهميته • إنشاء رؤية وهدف يمكنهما تحفيز فرق المبيعات والتسويق ومواءمتها • تطوير إطار عمل لتأهيل العملاء المحتملين • إنشاء اتفاقية مستوى الخدمة • التخطيط لعقد اجتماعات "دمج التسويق والمبيعات" فعالة وإدارتها • تحديد جمهورك المستهدف • تطوير شخصية المشتري • استخدام إطار عمل المهام المطلوب إنجازها لفهم المشتري • إنشاء بيان شعار ترويجي للتواصل مع العملاء • تطوير إستراتيجية محتوى لزيادة كفاءة فريق المبيعات وسرعته • التخطيط لمبادرة إنشاء محتوى على مستوى الشركة • كتابة محتوى مؤثر • تمكين النجاح المستمر للعملاء • تحديد الاحتياجات التقنية لتمكين المبيعات • تطوير إستراتيجيتك التقنية لتمكين المبيعات ستساعدك هذه الدورة التدريبية على بناء أساس متين لتطوير إستراتيجية تمكين المبيعات والعمل بفعالية مع فرق المبيعات والتسويق لديك. هذه الدورة التدريبية مخصصة لأي شخص مهتم ببدء مسيرته المهنية في المبيعات - سواء كنت تقوم بتغيير مهنتك وتبحث عن دور مبتدئ، أو ترغب في صقل مهاراتك في دورك الحالي كمندوب مبيعات. لا يتطلب أي خلفية معرفية أو خبرة سابقة للبدء. خلال الدورة التدريبية، ستكمل التمارين التي تسمح لك بتطبيق المهارات التي تعلمتها بطريقة عملية، مثل تقييم إطار عمل تأهيل العملاء المحتملين، والتخطيط لاجتماع "دمج التسويق والمبيعات"، وإنشاء شخصية المشتري، وكتابة بريد إلكتروني للعملاء المحتملين. ستقوم بتجميع عملك وتقديمه كمشروع في نهاية الدورة التدريبية.
Whizlabs
Azure: Identity and Access Management
Azure: Identity and Access Management Course is the first course of the Exam Prep AZ-500: Microsoft Azure Security Engineer Associate Specialization. This course is designed to describe the basics of Azure Security related to using multiple Azure services. This course includes an overview of Managing identities in Azure AD, Managing authentication and authorization by using Azure AD, and management of application access in Azure AD. This course is divided into two modules and Lessons and Video Lectures further segment each module. This course facilitates learners with approximately 3:00 - 4:00 Hours of Video lectures that provide both theory and hands-on knowledge. Also, Graded and Ungraded Quizzes are provided with every module to test the ability of learners. By the end of this course, you will be able to learn Identity, Authorization & Authentication with Access Management in Azure AD This course is mainly for Security Engineers, Architects, Cloud Engineers, Analysts, and Developers. To be successful in this course, you should have a background in Azure AD, Authentication, and Authorization of Identity and Access Management.
Logical Operations
Getting the Most from Your Presentations with GenAI
Generative Artificial Intelligence (GenAI) tools such as ChatGPT, Copilot, and Gemini™ have taken the world by storm. Business users have found numerous creative ways to use these tools to get their work done faster and more efficiently. This includes the development of business presentations. Whether you use Microsoft® PowerPoint®, Google Slides™, LibreOffice® Impress, or another application to produce your slides, GenAI tools can help you generate text and image content for your slides, as well as presenter notes and handouts. This is even possible using free online AI tools that don't require additional costs beyond your current investment in your office productivity software. This course is designed for professionals in a variety of roles who currently use presentation software to accomplish business tasks, and who want to enhance their use of presentation software by leveraging freely available generative AI tools. In this course, you will: select and use generative AI tools to generate text content for presentation slides and handouts, generate images and design ideas you can use in a presentation, and generate presenter notes and handout content for use in a presentation. This course assumes the use of Microsoft PowerPoint for slideshow-related tasks, but other slideshow programs like Google Slides should be sufficient. You also need access to free accounts for major genAI services like ChatGPT and Gemini.
Google Cloud
Google Chat bot - Apps Script
This is a self-paced lab that takes place in the Google Cloud console. Learn how to create a simple Google Chatbot—"Attendance Bot"—using Google Apps Script. The bot integrates with Gmail to set a user's vacation responder and integrates with Calendar to put a meeting on the user's calendar.
Alex Genadinik
Bluesky Marketing - Grow With This Latest Social Media Site
Bluesky is an emerging decentralized social media platform designed as an alternative to Twitter. With its user-centric approach, Bluesky offers exciting opportunities for businesses and creators to showcase and promote products in a dynamic, community-driven environment. This guide will help you effectively navigate Bluesky and leverage its features to drive engagement, build brand presence, and boost product awareness. 1. Understanding the Bluesky Ecosystem Bluesky operates on the AT Protocol, allowing for greater customization, user control, and content moderation compared to traditional platforms. This decentralized approach encourages niche communities and authentic engagement—key factors for promoting products effectively. Key Features Timeline Similar to Twitter: Post short-form updates, multimedia, and links to your products. Decentralized Communities: Engage with niche audiences that align with your product’s target market. Algorithmic Flexibility: Tailor how your content appears to different audiences by leveraging Bluesky’s customizable algorithms. 2. Setting Up Your Bluesky Presence Start by creating a professional and engaging profile. Profile Picture and Header: Use high-quality visuals, such as your logo or a product image, to make a strong first impression. Bio: Craft a concise description that highlights your brand’s mission, values, and product offerings. Include a call to action (e.g., “Visit our store for eco-friendly apparel”). Links: Add a link to your website, product page, or landing page. Consistency is crucial—use the same branding elements across Bluesky and other platforms to build recognition and trust. 3. Creating Product-Focused Content Bluesky’s short-form content format is ideal for sharing updates, product features, and promotions. Here’s how to maximize your impact: Post High-Quality Images and Videos: Showcase your products visually. Highlight unique features, demonstrate usage, or share testimonials. Storytelling: Create posts that connect emotionally with users by sharing the story behind your products or brand. Engage with Your Audience: Ask questions, run polls, or share behind-the-scenes content to foster interaction. Use Hashtags Strategically: Include relevant hashtags to increase discoverability. While Bluesky’s hashtag culture is still evolving, trending terms or niche-specific tags can help your content reach the right audience. 4. Engaging with the Bluesky Community Building authentic relationships is central to success on Bluesky. Participate in Conversations: Join discussions related to your industry or products. Reply to comments and engage with user posts to increase visibility. Collaborate with Influencers: Partner with creators in your niche to amplify your product’s reach. Look for genuine advocates who align with your brand’s values. Support User-Generated Content (UGC): Encourage your customers to share their experiences with your products. Highlight UGC by reposting or engaging with it to create social proof. 5. Promoting Products Through Bluesky-Specific Strategies Given Bluesky’s decentralized nature, promotions can feel more organic and less intrusive. Exclusive Bluesky Offers: Share unique discount codes or giveaways for Bluesky users to create a sense of exclusivity. Build Communities Around Your Products: Establish your own decentralized community or forum where users can discuss and review your products. Focus on Authenticity: Bluesky users value genuine interactions over overtly commercial posts. Highlight your product’s benefits in ways that resonate with users’ needs and values. Use this feedback to refine your content strategy and optimize future promotions. 7. Why Bluesky is Ideal for Product Promotion Bluesky’s emphasis on community and decentralization creates an ideal space for fostering authentic relationships with customers. By establishing a meaningful presence, sharing high-value content, and actively engaging with users, you can position your products in front of a growing audience eager for alternatives to mainstream platforms. Start exploring Bluesky today to unlock its potential as a vibrant, innovative space for promoting your products.
Skillshare
Adobe Illustrator Super Speed: Boost Workflow & Efficiency
Ready to take your Illustrator workflow to the next level? This fast-paced, advanced course, taught by illustrator and designer Jon Brommet, is designed for experienced Adobe Illustrator users who want to dramatically increase their speed, precision, and confidence in real-world projects. If you've already mastered the basics and are looking for pro-level shortcuts and time-saving techniques, this course is for you. This course distills thousands of hours of deadline-driven experience into powerful, practical lessons. By the end of the course, you’ll be able to: * Work non-destructively with advanced Pathfinder techniques * Master transparency masks and know when to use them over clipping masks * Use variable fonts and the Appearance panel for flexible, dynamic design * Customize and speed up your workflow using Libraries, selection shortcuts, and hidden UI tools To succeed in this course, you should have a solid working knowledge of Illustrator’s interface, tools, and basic functions. This is not a beginner course—we jump straight into high-impact tips that even seasoned pros may have missed. If you’re ready to design faster and smarter, this is the course for you. Instructor bio: Jon Brommet is the designer and founder of Crusoe Design Co., a creative studio specializing in logo design and branding, based in the scenic Muskoka region of Ontario. With over 17 years of professional experience, Jon has collaborated with clients ranging from global brands like New Era to music icons such as Blink-182, bringing a versatile and thoughtful approach to every project. Alongside his client work, Jon is also a leading online instructor in graphic design and illustration, with more than 95,000 students worldwide. His teaching combines professional expertise with a practical, approachable style, helping learners at all levels build confidence and skills in design.
National Taiwan University
莊子─人情 (Zhuangzi─Between People)
「我很想從七歲起就跟你一起長大。」這是我今生聽過最美的情話。 年過五十的今天，我把今生聽過最美的情話，輕輕對莊子說。 彼時迷途，求學阡陌縱使規矩昭然，卻沒有一條路能看見遠方。 那年錯愛，蹉跎青春，只換來心碎。此刻紅塵，被職場的權力關係層層綑綁，動輒得咎。 多少次，我們種瓜卻不得瓜，給愛卻不被愛，理直卻更難容身！ 置身人間世，要如何才能心身無傷、全身而退？ 〈人間世〉幫助我們及早看清，並籌謀對策 上回，《莊子．逍遙遊》提出人生目標的設定，〈齊物論〉傳授如何泯除分別、平息攪擾的齊物攻略，〈養生主〉兼括身體技術、心靈工夫與用情原則的養生大要。這回，莊子帶領讀者親臨現場，面對複雜紛擾的人情，不復完好、支離破碎的世界，儒家的至聖與亞聖說：我們可以選擇逃離（「危邦不入，亂邦不居」、「是故知命者，不立乎巖牆之下」）；莊子卻鼓勵我們熱情擁抱，當拯濟天下的大醫（「治國去之，亂國就之。醫門多疾」）。但這艱難的醫國行為，並非汲汲朝外奔走，而是從徹底療癒、強化自我心身開始──須先確立自己，才有能力樹立別人。〈人間世〉的七則小故事，無論是討論事君之道或處亂世之方，在在都寄寓了莊子學說最重要的心靈功課。能夠做到心情靜定，再佐以傳話、勸諫的原則以及人際網絡中的應對進退之方，才有機會達成溝通、教化的目的。 莊子並帶我們深刻反思，是否因過於重視世俗價值的「有用」，竟忽略更根本、重要的心與身？倘能由保全心身的立場，從「人，才是目的」的角度出發，便可發現看似「無用」、不幸的遭遇，其「大用」、幸運所在。 〈德充符〉提供的情傷疫苗與用情典範 〈德充符〉得見多位樹立一己之餘，已然可以帶給眾人美好影響的人。莊子先講了三個迷人男子的故事，他們正好有共通的心靈特質──明白事物本來就會遷化。他們不是放棄一切，而是放下成見，而注意、看重那隱藏在萬物生滅變化、離合聚散後的永恆存在¬¬──生命最根本、最重要的心靈。 莊子再舉三位男主角的例子，他們雖然沒有權位、財富、學識，且相貌奇醜，但是為什麼受歡迎呢？原來，人活天地間最重要的才能，是在與外界交流溝通時心靈能不因此失去平和、喜樂。原來，人與人之間，最讓你想親近對方的理由，是性情、是精神、是心。都說，人在江湖。莊子卻說，人能自由。活在一人之力難以操控的人間世，只有心靈，經由不斷陶養、不斷進步是可以絕對自主的。一個心靈能維持平靜安和，德性又不彰顯於外的人，萬物都想與他親近，難以離開。 愛情不難。愛對人，最難。像是愛他、又好像不是。心動，就該行動了嗎？究竟該繼續緊握這雙手？還是該毫不留戀地往前走？──莊子陶養你看人的眼光，點出：沒有器量，就沒有體諒。什麼樣的對待值得偕行一程？什麼樣的人值得共度一生？──莊子說，是情深似海、愛厚如洋。原來相愛最關鍵的元素，是精神、是靈魂。 想愛，卻愛得傷神，隨他而去的心要如何追回？凋零的人要如何回春？──莊子提供一系列情傷急救設備，有「不以好惡內傷」疫苗、「用心若鏡」OK繃、「安之若命」止血劑、「心齋神凝」葉克膜，供君取用。 有一種處人魅力，不慍不執，愛而無傷。 有一種處世智慧，不卑不亢，勇於不敢。 寂寞幽昧的人生，幸有莊子偕行。 世界夠黑，人才懂得：可以把心點亮。 情傷太重，人才甘願：學習補強此心。 職場乏了，你才想聽：怎樣溝通才能不累？ 寂寞幽昧的旅程，恰是選擇開啟閉鎖已久心門、重拾滿室輝光的契機。 遠路才是近路。絕處才易逢春。 正是時候，讀《莊子》。 ----------------------------------------------------------------------------------------------------------------------------------- 本課程之學習目標，主要可以概括以下三點： 一、經由代表性作品的選讀，使學生對中國的人文傳統有深一層的認識。 二、經由對經典性文獻的研討分析過程，使學生熟悉人文思維的程序與方法。 三、經由寫作練習，一方面增長學生的思考以及文字的表達能力，一方面促進學生對於一己生命的自覺，而導向成熟人生觀的建立。
Coursera
Create Training Videos with Powtoon
Powtoon is a free cloud platform that allows the user to design animated presentations to better engage and educate their desired audience. In this course, we will design an attractive and educational animated training video. Adding animation to your presentation through movement of text and graphics creates a more dynamic and eye catching experience for your viewer. Powtoon can help you design an effective presentation where your information is displayed in an organized and well-timed fashion. Animation allows you to present material in a fun, visually enhanced way which can improve audience engagement and add emphasis to key ideas and concepts. Powtoon provides a number of free presentation options that can get you well on your way to becoming a better animator and video designer. Note: This course works best for learners who are based in the North America region. We’re currently working on providing the same experience in other regions.
Copenhagen Business School
FinTech and the Transformation in Financial Services
The FinTech revolution is rapidly transforming the financial industry. The use of digital technologies is the norm, and together with regulatory and market changes it is creating a revolution. After completion of the module, you'll be able to: describe the changes that influence the financial sector, understand the complexity of the payment infrastructure, identify and explain the key payment instruments and how they function, understand the types of money that exits, and recognize changes in the regulatory frameworks and how they inhibit or promote innovation. To begin, I recommend taking a few minutes to explore the course site. A good place to start is the navigation bar on the left. Click Course Content to see what material we’ll cover each week, as well preview the assignments you’ll need to complete to pass the course. Click Discussions to see forums where you can discuss the course material with fellow students taking the class. Be sure to introduce yourself to everyone in the Meet and Greet forum! This course should take about four weeks to complete. You can check out the recommended course schedule below to see a quick overview of the lessons and assignments you’ll complete each week. By the time you finish this course, you’ll have mastered mastered the transformational forces of digitalization and the new competitive dynamics it gives rise to, learned from leading financial companies and seen inspirational examples from the digital masters. Good luck as you get started. I look forward to seeing you in class!
Google Cloud
Como criar apps de IA generativa no Google Cloud
Os aplicativos de IA generativa proporcionam novas experiências de usuário que eram quase impossíveis antes da invenção dos modelos de linguagem grandes (LLMs). Ao desenvolver aplicativos, como você pode usar a IA generativa para criar apps potentes e interativos no Google Cloud? Neste curso, você vai conhecer os aplicativos de IA generativa e aprender a usar o design de comandos e a geração aumentada de recuperação (RAG) para criar apps avançados com a ajuda dos LLMs. Você também vai saber o que é a arquitetura pronta para produção, usada nos aplicativos de IA generativa, e vai criar um aplicativo de chat com base em RAG e LLM.