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Verified Information • Last Updated Mar 2026
Market Research and Competitive Analysis
Learn the art of market research and competitive analysis, essential skills for data-driven product decisions. Learn to gather and interpret market data, understand consumer motivations, and dissect the competitive landscape. Through SWOT analysis and the Jobs to be Done framework, you'll gain a strategic advantage by identifying opportunities and differentiating your product in the market.
By the end of this course, you'll be able to:
● Collect and analyze market data
● Conduct thorough competitive analysis to gain insights into competitors' strategies.
● Complete a final project that demonstrates your ability to conduct market research and competitive analysis.
This course is for entry-Level professionals looking to start a new career as a Product Manager in a related field such as Saas automation or gaming. Interested learners may be making a career switch, currently work in a related role and wish to transition into a Product Management role.
Duration
3 Months
Institution
Xbox
Format
Online
Eligibility Criteria
school
Academic Foundation
A recognized Bachelor’s degree or high school equivalent required for admission into Xbox.
language
Language Proficiency
English proficiency required. IELTS, TOEFL, or standard medium-of-instruction certificates accepted.
Detailed Fees Breakdown
Base Tuition Fee
$84
Total Est. Investment
$84
Scholarships and early-bird waivers may apply. Contact admissions for exact institutional fees.
Academic Trajectory
Program Outcome
Graduates of the Market Research and Competitive Analysis program at Xbox are equipped with global perspectives, ready to excel in international markets and top-tier career opportunities.