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ManyChat for Beginners: Automate Instagram Lead Generation

Did you know that Instagram can be a powerful tool for growing your email list? In this 2-hour guided project, you'll learn how to leverage ManyChat and Make.com to create an automated system for building your email list through Instagram interactions. You'll design ManyChat triggers for Instagram posts, implement user data collection with Google Sheets integration, and develop an automated email delivery system using Make.com and Gmail. By the end, you'll have a fully functional email collection system that seamlessly captures leads from Instagram and delivers personalized content. This project is perfect for social media marketers and entrepreneurs looking to enhance their digital marketing skills. No prior experience with ManyChat or Make.com is required, but basic familiarity with Instagram and email marketing concepts will be helpful. Important note: To complete this project, you will need to create or have two Instagram accounts, one must be a business account. Full instructions are inside for getting your accounts configured and connected to Meta correctly.
Duration 3 Months
Institution Coursera
Format Online

Eligibility Criteria

school

Academic Foundation

A recognized Bachelor’s degree or high school equivalent required for admission into Coursera.

language

Language Proficiency

English proficiency required. IELTS, TOEFL, or standard medium-of-instruction certificates accepted.

Detailed Fees Breakdown

Base Tuition Fee $132
Total Est. Investment $132

Scholarships and early-bird waivers may apply. Contact admissions for exact institutional fees.

Academic Trajectory

Program Outcome

Graduates of the ManyChat for Beginners: Automate Instagram Lead Generation program at Coursera are equipped with global perspectives, ready to excel in international markets and top-tier career opportunities.

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