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Observational Methods and Qualitative Data Analysis

This is primarily aimed at first- and second-year undergraduates interested in psychology, data analysis, and qualtitative research methods along with high school students and professionals with similar interests. This course delves into the qualitative research traditions of ethnographic inquiry and case study in psychology, emphasizing the use of participant observation. Students will explore the unique practices, data gathering and analysis methods, and researcher involvement in these traditions. This course explores the interviewing methods used in qualitative research in psychology. The course emphasizes the importance of researcher positionality and the distinctive characteristics of ethnography and case study. Students then learn to apply basic qualitative data analysis (QDA) techniques to the data gathered. The course also covers the utility of observation in understanding context, identifying tacit patterns, and providing direct personal experience and knowledge. It further discusses the role of coding in data analysis, including initial, focused, and axial coding. The course concludes with a look at how to move from categorization to interpretive representation in QDA. This comprehensive exploration prepares students to conduct their own qualitative research, equipped with a deep understanding of various research traditions and methodologies.
Duration 4 Months
Institution American Psychological Association
Format Online

Eligibility Criteria

school

Academic Foundation

A recognized Bachelor’s degree or high school equivalent required for admission into American Psychological Association.

language

Language Proficiency

English proficiency required. IELTS, TOEFL, or standard medium-of-instruction certificates accepted.

Detailed Fees Breakdown

Base Tuition Fee $250
Total Est. Investment $250

Scholarships and early-bird waivers may apply. Contact admissions for exact institutional fees.

Academic Trajectory

Program Outcome

Graduates of the Observational Methods and Qualitative Data Analysis program at American Psychological Association are equipped with global perspectives, ready to excel in international markets and top-tier career opportunities.

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