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MaaS: Adoption and Use
In this course you will learn how to evaluate the potential of MaaS for a city of country before putting substantial investment in realizing any MaaS pilots or large scale projects. More precisely, you will be introduced to methods allowing you to collect data from citizens. We will also have a look at some example studies in which this type of data has been analyzed to provide answers to the following questions:
"Would a MaaS service attract enough travelers in the study area?"
"What would be the best service design to maximize MaaS adoption rates?"
"Would MaaS be really be a sustainable alternative; in other words: will it trigger more citizens to move towards more environmentally friendly transpotation options?"
Duration
8 Months
Institution
Eindhoven University of Technology
Format
Online
Eligibility Criteria
school
Academic Foundation
A recognized Bachelor’s degree or high school equivalent required for admission into Eindhoven University of Technology.
language
Language Proficiency
English proficiency required. IELTS, TOEFL, or standard medium-of-instruction certificates accepted.
Detailed Fees Breakdown
Base Tuition Fee
$320
Total Est. Investment
$320
Scholarships and early-bird waivers may apply. Contact admissions for exact institutional fees.
Academic Trajectory
Program Outcome
Graduates of the MaaS: Adoption and Use program at Eindhoven University of Technology are equipped with global perspectives, ready to excel in international markets and top-tier career opportunities.