verified
Verified Information • Last Updated Mar 2026
Increase Engagement to your Instagram Business Profile
After completing this project, you will have learned how to optimize your social media strategy to better reach your target audience on Instagram.
The goal of this project is to improve and optimize your Instagram Business profile in order to attract users. An Instagram Business Account allows you to advertise your business on the social media platform Instagram by publishing and sharing ads and photos with your target group.
Today, you will learn various techniques that will help you improve your Instagram Business profile and successfully advertise your brand on Instagram. We will therefore access and use the graphic design platform Canva.
Users of social media platforms are constantly overwhelmed by the amount of social media content they see every day. In order to make your business stand out and attract users, creativity is key!
Duration
4 Months
Institution
Coursera
Format
Online
Eligibility Criteria
school
Academic Foundation
A recognized Bachelor’s degree or high school equivalent required for admission into Coursera.
language
Language Proficiency
English proficiency required. IELTS, TOEFL, or standard medium-of-instruction certificates accepted.
Detailed Fees Breakdown
Base Tuition Fee
$159
Total Est. Investment
$159
Scholarships and early-bird waivers may apply. Contact admissions for exact institutional fees.
Academic Trajectory
Program Outcome
Graduates of the Increase Engagement to your Instagram Business Profile program at Coursera are equipped with global perspectives, ready to excel in international markets and top-tier career opportunities.