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Verified Information • Last Updated Mar 2026
How to Optimize Your Instagram Account
By the end of this project, you will identify the Ins and outs of Instagram. This will help you create content for the algorithm, which will enable you to grow your account and monetize it in the future.Throughout the project, you will be able to to make the best decisions for your Instagram account, along with applying the best tools and methods to boost your engagement and reach- in accordance with the Instagram algorithm. Moreover, we will go over how to write an Instagram bio and we will use different tools to create Instagram story highlights that are essential for your business.
This guided project is best for Instagram users who are looking towards growing their account and increasing their business presence through Instagram
In this project we will use some free tools like Canva, which will help you make different designs easily and the best thing about Canva is that it’s free!
Duration
5 Months
Institution
Coursera
Format
Online
Eligibility Criteria
school
Academic Foundation
A recognized Bachelor’s degree or high school equivalent required for admission into Coursera.
language
Language Proficiency
English proficiency required. IELTS, TOEFL, or standard medium-of-instruction certificates accepted.
Detailed Fees Breakdown
Base Tuition Fee
$189
Total Est. Investment
$189
Scholarships and early-bird waivers may apply. Contact admissions for exact institutional fees.
Academic Trajectory
Program Outcome
Graduates of the How to Optimize Your Instagram Account program at Coursera are equipped with global perspectives, ready to excel in international markets and top-tier career opportunities.