verified Verified Information • Last Updated Mar 2026

AI for Business: Generation & Prediction

Artificial Intelligence (AI) is not a new technology, it has been in development for decades. Today, however, AI is in the spotlight as it reshapes the way businesses operate, innovate, and engage with customers. Generative AI stands at the forefront of this transformation. This course demonstrates the foundations and practices of using Generative AI in Business settings. This course provides a brief history of AI and moves quickly into how you can use Generative AI to improve your ways of working. We’ll cover content creation as well as using AI in financial forecasting. Finally, we will also touch on the ethical implications of AI as we seek to evaluate the trajectory of AI in our business environment. Upon completing this course, learners will have a foundational understanding of AI, analyze which AI framework is useful for them, and synthesize this knowledge into their daily work. This program is designed for anyone who is interested in examining the origins of AI and how it can be effectively used by businesspeople. Learners should ideally possess the following prerequisite skills: basic critical thinking; open-mindedness; and an active learning mindset.
Duration 8 Months
Institution Coursera
Format Online

Eligibility Criteria

school

Academic Foundation

A recognized Bachelor’s degree or high school equivalent required for admission into Coursera.

language

Language Proficiency

English proficiency required. IELTS, TOEFL, or standard medium-of-instruction certificates accepted.

Detailed Fees Breakdown

Base Tuition Fee $272
Total Est. Investment $272

Scholarships and early-bird waivers may apply. Contact admissions for exact institutional fees.

Academic Trajectory

Program Outcome

Graduates of the AI for Business: Generation & Prediction program at Coursera are equipped with global perspectives, ready to excel in international markets and top-tier career opportunities.

headset_mic
Get In Touch